Privacy Policy
Last Updated: February 4th, 2026
This Privacy Policy explains how Dalian XieCheng Woods Company (“we,” “us,” or “our”) collects, uses, discloses, transfers, stores, and protects personal information when you visit or interact with our website xiechengfurniture.com (the “Site”), contact us, or otherwise communicate with us. This Site is provided primarily for informational and business-contact purposes; we do not sell products directly through the Site and we do not accept payments on the Site. We aim to handle personal information in accordance with applicable privacy and data protection laws, including Canada’s PIPEDA and Québec’s Law 25, the EU General Data Protection Regulation (GDPR), the UK GDPR, applicable United States privacy laws (including the CCPA/CPRA where relevant), Japan’s Act on the Protection of Personal Information (APPI), and South Korea’s Personal Information Protection Act (PIPA), to the extent these laws apply to our activities and to visitors from those jurisdictions.
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The Site is operated by Dalian XieCheng Woods Company, located at No. 212 Xingfa Road, Lvshun Economic Development Zone, Dalian, Liaoning, China, 116052. If you have questions about this Privacy Policy, our data practices, or if you wish to make a privacy request, you may contact us at (dongyongtai@aliyun.com). We do not maintain a dedicated privacy officer; privacy requests and privacy-related inquiries are handled through this contact email by the person responsible for website administration and communications.
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Personal information we collect. We may collect personal information you provide directly, such as your name, company name, job title, email address, phone number, mailing address (if you choose to provide it), and the content of your inquiry or message when you complete forms, request information, or contact us. We may also collect information automatically when you use the Site, such as your IP address, device identifiers, browser type, operating system, approximate location (such as city/region inferred from IP), referring and exit pages, pages viewed, time spent on pages, clicks, and other usage data. Because the Site does not process payments, we do not collect payment card information through the Site.
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How we use personal information. We use personal information to operate, maintain, and secure the Site; to respond to inquiries and communicate with you; to provide customer service and manage our business relationship with you or your organization; to provide information you request (including quotations or capability information if you ask for it); to analyze and improve Site performance and user experience; to detect, prevent, and address technical issues or security incidents; and to comply with legal obligations and enforce our terms or protect our rights. We do not use personal information for purposes that are incompatible with those described above without providing notice or obtaining consent where required by law.
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Cookies and analytics. The Site uses Wix Analytics and related Wix technologies to help us understand how visitors use the Site and to improve Site performance. Wix Analytics may use cookies or similar technologies to collect usage information such as pages visited, session duration, device and browser information, and IP address. You can control cookies through your browser settings; if you disable cookies, some Site features may not function properly. In jurisdictions where consent is required for non-essential cookies (such as the EU/UK and certain other regions), we will request consent for non-essential cookies through a cookie banner or preference tool where available; if your Site configuration does not currently display a cookie consent tool, you should enable one if required for your target audience.
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Legal bases for processing (EU/UK GDPR). Where EU/UK GDPR applies, we process personal information when it is necessary for our legitimate interests (such as operating our business, responding to business inquiries, improving the Site, and securing our systems), when processing is necessary to take steps at your request prior to entering into a contract or to perform a contract (for example, responding to a request for quotation or manufacturing information), when we must comply with a legal obligation, and/or when you have provided consent (for example, where required for certain cookies). When we rely on consent, you may withdraw it at any time by adjusting cookie preferences (where available) or by contacting us, without affecting the lawfulness of processing before withdrawal.
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Sharing and disclosure of personal information. We may share personal information with service providers that help us operate the Site and deliver services, such as website hosting and analytics providers. Our Site is hosted on the Wix.com platform, and your data may be stored and processed through Wix’s data storage, databases, and general Wix applications. We may also disclose personal information if required by law, regulation, legal process, or governmental request, or if we believe disclosure is necessary to protect rights, safety, prevent fraud, or enforce agreements. We do not sell personal information. If we ever enable advertising or targeted marketing tools in the future, we will update this Privacy Policy and provide any required choices, including opt-out mechanisms where applicable under U.S. laws.
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International data transfers. We are based in China, and personal information collected through the Site may be stored and processed in China and in other countries where Wix and its sub-processors operate. Privacy laws in those countries may differ from the laws in your jurisdiction, and data may be accessible to governmental authorities under applicable laws. Where required, we take steps designed to provide appropriate safeguards for international transfers, such as contractual protections with service providers and, where applicable under EU/UK GDPR, recognized transfer mechanisms (for example, Standard Contractual Clauses) and supplementary safeguards where appropriate.
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Data retention. We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, including to respond to your inquiry, maintain appropriate business records, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the nature of the information and the purpose for which it is collected. When personal information is no longer required, we take reasonable steps to securely delete, anonymize, or otherwise destroy it in accordance with applicable law and our retention practices.
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Security safeguards. We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, misuse, unauthorized access
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Changes to this privacy policy. We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. The “Last updated” date at the top indicates when this Policy was most recently revised. Changes take effect when posted on the Site. If required by law, we will provide additional notice or obtain consent for material changes.